
Dr. Hendrik Witt
Co-Founder of ElevateOne.ai
Founder and former CEO of Ubimax
Former CPO of TeamViewer
Press & Media
Your digital management team, powered by AI.
Founded by former TeamViewer executives Dr. Hendrik Witt and Dr. Mike Eissele.
Latest announcementLatest announcement
Göppingen, 13 October 2026 · Publication at 09:00 CEST
Ubimax founder and former TeamViewer CPO Dr. Hendrik Witt is launching ElevateOne.ai together with the company’s long-serving CTO, Dr. Mike Eissele. The self-funded platform combines a Business Coach with AI agents; Schloss Dankern and Hotel Jaumann’s Südwind Sylt share their experiences.
Read the press releaseThe company
ElevateOne.ai is a product of O2O Insights GmbH, based in Göppingen, Germany. The AI platform analyzes businesses on an ongoing basis, identifies and prioritizes areas for improvement, and helps put them into practice with Ask Elev, Business Coach, specialist AI agents and automation.
The aim is to give small and medium-sized businesses access to capabilities that previously often required specialist management, data or consulting expertise.
The founders

Co-Founder of ElevateOne.ai
Founder and former CEO of Ubimax
Former CPO of TeamViewer

Co-Founder of ElevateOne.ai
Long-serving former CTO of TeamViewer
Detailed short and long biographies: Download founder biographies (PDF).
Product images

Current tasks, business status and ElevateScore.
Download product image (PNG)
Business questions and practical answers in your business context.
Download product image (PNG)
Initial assessment, benchmark and areas to improve.
Download product image (PNG)Actual product interfaces with anonymized product data. Original files are available to download directly.
Press materials
Download the factsheet, founder biographies, original portraits and ElevateOne logo directly.

Product images, founder portraits and press material are available as individual downloads. They may be used for editorial reporting, including in commercial media. Press material usage terms
Ecosystem
ElevateOne.ai already integrates with systems such as Apaleo, Mews and Revo and works with industry partners.


detco GmbH is ElevateOne’s sales and implementation partner for hospitality, supporting hotels with onboarding, training, system integrations and ongoing service.
Meet detco GmbHPress release
Ubimax founder and former TeamViewer CPO Dr. Hendrik Witt is launching ElevateOne.ai together with the company’s long-serving CTO, Dr. Mike Eissele. The self-funded platform combines a Business Coach with AI agents; Schloss Dankern and Hotel Jaumann’s Südwind Sylt share their experiences.
Göppingen, October 13, 2026 – Following the sale of Bremen-based software company Ubimax to TeamViewer, its founder Dr. Hendrik Witt is launching a new AI company together with Dr. Mike Eissele. With ElevateOne.ai, they aim to give small businesses access to capabilities for which larger companies employ dedicated management and specialist teams.
The platform combines the analysis of opportunities for improvement with a digital Business Coach and specialized AI agents for specific tasks. Following a closed beta phase, ElevateOne.ai is now officially launching in the German-speaking market. Early users include Schloss Dankern and Jaumann’s Südwind Sylt.
A hotelier wants to be a host, a chef wants to delight their guests, and a tradesperson wants to practice their trade. Yet everyday operations at small businesses have long included marketing, customer reviews, staffing, digitalisation and process optimization. Time and specialist resources for these tasks are often in short supply.
Dr. Hendrik Witt founded augmented reality company Ubimax in Bremen in 2014 and, as CEO, developed it into an international provider of industrial AR software. In 2019, Ubimax took third place in “The Spark – Der deutsche Digitalpreis”, an award from Handelsblatt and McKinsey. In 2020, TeamViewer announced its acquisition of Ubimax at a transaction value of €136.5 million on a cash-and-debt-free basis. Witt subsequently served as Chief Product Officer (CPO) at TeamViewer.
Dr. Mike Eissele brings another experienced software executive to the team. Eissele served for many years as TeamViewer’s Chief Technology Officer (CTO), shaping the technological development of its internationally deployed software platform.
“Large companies have entire teams dedicated to strategy, growth and better processes. In small businesses, the owner has to take on much of this themselves. With ElevateOne, we want to change that: our vision is a digital management team for every business – one that not only makes recommendations but also helps put them into practice.”
ElevateOne.ai sees itself as a system for continuous business improvement. The platform analyzes business and market signals, competitors, customer feedback and online presence. When business systems are connected, it also incorporates operational metrics. It uses these insights to identify and prioritize opportunities for improvement and recommend specific actions. Competitor Tracking identifies relevant businesses and regularly checks their websites for changes.
For a hotel, ElevateOne can examine digital visibility and customer feedback, highlight improvement opportunities and prioritize actions. Based on the available information, the digital Business Coach suggests relevant topics and helps plan concrete actions. Business owners can add their own goals and adapt suggestions. AI agents make recurring tasks easier, for example in Google review management. The aim is to turn a one-off analysis into an ongoing improvement process.
The holiday and leisure park Schloss Dankern uses ElevateOne as a digital Business Coach and for specific operational applications.
“We use ElevateOne both as a digital Business Coach and for specific operational applications. What we find particularly interesting is the combination of continuous business improvement and practical support in our day-to-day operations.”
ElevateOne is also used as a digital Business Coach at the small, privately run hotel Jaumann’s Südwind Sylt. Owner Gerrit A. Gehrke describes the value for a business without its own specialist teams:
“As a small, privately run hotel, we cannot employ our own specialists for every area. With ElevateOne, we have a digital Business Coach by our side that helps us identify opportunities for improvement and turn them into concrete actions. What matters most to us is that the technology works easily in our day-to-day operations and does not create even more work for us.”
ElevateOne is designed to connect with existing business systems. Integrations are available with Apaleo, Mews and Revo, among others. For market access and integrations, the company works with specialized industry partners such as Bremen-based detco GmbH.
ElevateOne.ai is developed in Göppingen. The platform has so far been funded entirely from the founders’ own resources. Rather than an early funding round, the focus has been on product development and practical use cases. The company is exploring strategic partnerships and integrations to support further growth.
For its launch, ElevateOne.ai is offering ElevateScore, a free AI-based business check. Using publicly available business information and details provided by the business, it assesses areas including digital visibility, customer perception and market positioning. Businesses receive an individual score, a benchmark based on available comparison information and initial prioritized improvement suggestions. No system integration is needed to get started.
ElevateOne.ai is a product of Göppingen-based O2O Insights GmbH. The AI platform for small and medium-sized businesses combines business analysis, prioritized recommendations, a digital Business Coach, AI agents and automation. Its goal is to support businesses – from restaurants and hotels to trades businesses – with growth, efficiency and operational improvement.
Press images, logos and further information:
elevateone.ai/press
Contact
Interviews with Dr. Hendrik Witt and Dr. Mike Eissele are available on request.